How the Cost of Living Crisis is Worsening the UK’s Mental Health Crisis

The cost of living crisis has gripped the UK, forcing many households to make impossible choices between heating their homes, buying food, and managing everyday expenses. Beyond the visible financial strain, this crisis has intensified a less visible but equally alarming challenge: a growing mental health crisis. Rising anxiety, depression, and feelings of helplessness are […]
GPs to deliver first RSV vaccination programme

A Respiratory Syncytial Virus (RSV) vaccination programme will now be included as an essential service for GPs. GPs have been asked to vaccinate older adults and the infant vaccination programme will see women offered RSV vaccination in each pregnancy from 28 weeks gestation, within maternity services. RSV causes up to 15,000 babies under six months to be hospitalised […]
UKHSA warns mosquito-borne diseases are likely to come to UK

Public health officials have warned cases of dengue fever in Europe are continuing to rise as climate change creates favourable conditions for invasive mosquitoes. The European Centers for Disease Control (ECDC) has said public awareness was needed so people can take steps to protect themselves. This follows similar warnings from the UK Health Security Agency who […]
What is the Role of Advertisers in Maternal Health Literacy?

Health literature can influence understanding of medical information, treatment options and preventive measures. Mothers with adequate health literacy are shown to have better self-care and increased physical activity Societal changes have meant many women are lacking in confidence, emotional insight and practical experience of childcare. “…we would have paid for a GBS test had we […]
Extra Pressure On GPs Due To ‘Daily’ Medicine Shortages

Ongoing medicines shortages are causing extra workload including for GPs who are having to provide advice about alternatives, claims a report by Community Pharmacy England. In addition to patient frustration and extra workload for staff, the survey also highlighted the regular need for discussion or communication with GP practices about alternatives. One pharmacist responding to […]
Benefits of Including Leaflets in Your Marketing Strategy

Leaflets. As outdated as an iPod nano or as timeless as a gin and tonic? We face this question (ok not worded quite like the above) on a weekly basis – and we always have the same answer. When it comes to patient and healthcare comms, leaflets are TIMELESS. The printing press was developed in […]
How Can Pharmaceutical Companies Help Improve Vaccine Uptake?

Why are Vaccine Rates Dropping in the UK? Vaccine rates are falling in the UK, and according to the World Health Organization, vaccine hesitancy is one of the top ten threats to global health, along with climate and air pollution. The UK Health Security Agency (UKHSA) recently declared a national incident due to a growing […]
Why We Need to Address Gender Bias in Healthcare

One of our earliest 2024 projects was with Reckitt, supporting them with their Gender Pain Gap campaign. Reckitt hosted a talk at the Best Practice Show as part of this campaign. Titled ‘Gender bias in the management of women’s pain’, three healthcare professionals raised a series of pertinent points on how women’s pain is viewed […]
How are the Demographics of Gym Members Changing in the UK?

As we get older many of us become more aware of the importance of maintaining good health. For some, this attitude change could be due to declining health or an acute health scare that prompts one to bump health and wellness up the list of priorities. At the same time, older age groups tend to […]
New NICE recommendations for endometriosis patients

GPs should offer a transvaginal ultrasound to all patients with suspected endometriosis. NICE has also made changes to the recommended patient pathway to speed up diagnosis (currently between 7-9 years) including that initial pharmacological treatment, ultrasound and referral can all be done at the same time rather than as a stepwise process. ‘Earlier diagnosis of […]