We work alongside agencies to help you deliver trusted, high-impact campaigns for your clients, using healthcare environments that audiences already trust.
Healthcare advertising offers a powerful way to reach people in trusted, high-attention environments where health and wellbeing are already front of mind. IDS Media supports organisations looking to reach broad audiences or specific groups through targeted healthcare advertising delivered across GP surgeries, hospitals and pharmacies.
Campaigns are planned around your objectives, audience priorities and success measures, then delivered using a tailored mix of placements and formats designed to support strong engagement and measurable ROI.
Advertising across 247 hospital sites, reaching 74 million people, four million+ monthly appointments and 883,000+ NHS staff, delivering scale, attention and impact in high-footfall clinical environments.
Advertising across 2,150 GP surgeries, reaching eight million+ monthly footfall in trusted primary care environments.
Campaigns delivered across 606 pharmacies nationwide, reaching one million+ monthly footfall in trusted, point-of-care settings, ideal for advice-led messaging, education and self-care product awareness.
Motion-friendly digital screens placed in NHS receptions and waiting rooms, designed for high visibility and recall. Anti-glare displays and built-in hand sanitiser units invite closer interaction, helping messages stand out in high-dwell healthcare environments.
Hand-delivered education packs for healthcare professionals and pharmacists, including samples, tools and guidance. Designed to support understanding and confidence, these packs help turn professionals into informed advocates for your brand or service.
Take-home leaflets that support longer-form storytelling in trusted healthcare settings. Easy to share with family and carers, leaflets extend engagement beyond the visit and are particularly effective for education, awareness and support messaging.
High-impact A2 poster placements and static-cling formats for waiting rooms and clinical areas. Optional leaflet pockets and QR codes allow campaigns to convert attention into action at the point of engagement.
Compliant experiential activations and sampling delivered at GP surgeries, hospitals, pharmacies or community settings. Supported by trained brand ambassadors, these activations drive awareness, trial and sign-ups in real-world healthcare environments.s.
Targeted email campaigns delivered to 30,000+ opted-in NHS contacts, including GPs, pharmacists and nurses. Ideal for education and updates, with fully trackable performance to support reporting and ROI measurement.
Healthcare environments align naturally with health, wellbeing and support-led messaging.
NHS and healthcare spaces provide credibility, helping messages feel authoritative, reassuring and appropriate.
Placements can be aligned to specific services, health priorities or community audiences.
Campaigns can support awareness, education, behaviour change or service signposting objectives.
Healthcare advertising helps build understanding, confidence and long-term trust.
We start by understanding who your client needs to reach and what they need to achieve. Campaign goals, priority audiences and success measures are defined upfront to ensure activity is focused, appropriate and effective.
Using insight into healthcare environments, we select placements and channels that best support your clients objectives, ensuring messages appear in relevant, high-attention settings.
We support messaging that is clear, sensitive and suitable for healthcare environments, helping campaigns communicate effectively while meeting governance and compliance requirements.
Campaigns are delivered smoothly across selected placements, with careful management to ensure consistent visibility and performance throughout the campaign period.
Clear reporting helps you understand reach, engagement and outcomes, supporting evaluation, accountability and future planning.
Experience in healthcare advertising
Active trusted partnerships
Leaflets distributed a year
Yes. IDS Media has extensive experience supporting agency-led campaigns, delivering awareness, education and engagement within trusted healthcare environments
Healthcare OOH works well for a wide range of agency clients, including brands, charities and public sector organisations – particularly where trust, clarity and relevance are important to campaign success.
Campaigns can include digital screens, printed materials and integrated healthcare placements, depending on suitability.
Campaigns are planned around healthcare contexts, audience needs and governance requirements, ensuring messaging is respectful, relevant and timely.
Yes. Campaigns can be planned nationally or targeted by location, service type or audience focus
Speak to IDS Media about partnering on healthcare OOH campaigns that help your clients connect with audiences in trusted environments.
