IDS Author

Harriet Bush

Harriet Bush

Harriet's main passion is challenging health inequities and ensuring patient information empowers patients at the point-of-need. She's an active member of the Patient Information (PIF) community and, prior to her tenure at IDS, was a seasoned comms pro working client side with health and wellness brands.

What is the Role of Advertisers in Maternal Health Literacy?

28 May 24

Why We Need to Address Gender Bias in Healthcare

25 Mar 24

Young people have the worst mental health across all age groups

18 Mar 24

Advertisers fail to represent older women and women of colour

11 Mar 24

What do Children Need to Boost their Physical and Mental Wellbeing?

06 Nov 23

A Guide to Producing Health Information for Children and Young People

24 Oct 23

How To Improve Patient Wellness and Health

15 Dec 22

How brands have changed their marketing tactics in 2020

29 Nov 22

Print vs. Digital Marketing: Why Should We Balance Them?

17 Nov 22

The rightful place for health messaging in GP surgeries

19 Oct 22

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